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PREVIOUS VENTURES
From major national brands to local companies on the rise, I’m honored to have worked equal parts strategy and execution with some fantastic businesses in the beauty, health, wellness, food, home, financial and non-profit industries.
What I'm Proud Of
Although this is not my entire scope of work, here are a few of my favorite projects, events, and media hits from over the years.
PRESS HIGHLIGHTS
Utilizing strategic PR and earned media strategies, I've successfully secured notable press wins for a diverse range of clients, spanning from startups to established industry leaders. These efforts have resulted in top-tier placements within prestigious publications, effectively enhancing brand visibility and credibility in the print and digital landscape.
CLIENTS HAVE BEEN FEATURED IN
STRATEGIC INFLUENCER PARTNERSHIPS
Drawing on innovative thinking and strategic foresight, I initiated and steered a pioneering 'Skinfluencer' program. This involved strategically partnering with prominent personalities in the beauty and lifestyle community to amplify brand visibility and synchronize digital endeavors with the specific growth objectives of the skincare company.
MEMORABLE EVENTS
Cultivating a diverse portfolio, I've contributed to a variety of events and trade shows, managing PR and media relations for charity fundraisers, product launches, and community initiatives. Through strategic research, I identified key media outlets to generate interest, crafting compelling narratives and engaging content. The outcome? Successful events with extensive media coverage, increasing credibility and trust among consumers.
